Logos & Trademark Rules

 
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It is important to use NAR's membership marks—including the Realtor® logo and the terms Realtor®, Realtor-Associate®, Realtors®—correctly and according to the rules outlined in the Membership Marks Manual.
Use these resources compiled by NAR to ensure that you are using the Realtor® brand correctly. The Realtor® brand is very recognizable and correct usage of the brand is important so as to not weaken it. 

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Business Marketing

Starting a business is the first step but getting potential clients to find them requires much more. Using membership resources and the Realtor® brand, members can develop market-penetrating techniques, positioning materials and an effective online presence. Their Realtor.com agent profile, Realtor® logo products, volume-based sales awards and access to exclusive Realtor® content resources will help to make their name known and grow their contact base.