The Prospecting Tool Kit

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The Prospecting Tool Kit is a resource compiled by NAR to help Realtors® get leads and turn those leads into clients. With tools for creating a plan for prospecting, to how to prospect over the phone, to how to get involved in your community to get prospects. 

Prospecting is a major part of the real estate process, but knowing where to start can be difficult. With these tools that NAR has provided, you don't have to start from zero when it comes to prospecting.  


Shop Realtor®


For Realtors®, each day presents an opportunity to cultivate client relationships. For new Realtors®, what’s that first step? Experienced Realtors® have likely developed successful strategies yet may not be familiar with the latest tools and industry practices that could propel them to greater levels of production. The Shop Realtor® concept offers pre-appointment solutions for every stage of a Realtor’s® career.

Before that first appointment, Shop Realtor® provides tools to help members prepare for a client meeting. Whether it’s a national property database, multiple listing service, marketplace statistics, a network of finance professionals, or presentation resources, Realtors® have access to facts, figures and connections that will make them the trusted local expert.