The Art of the Ask: What You Say (and Don't Say) Wins the Deal + Reaching the Millions Under $1M [NVAR Fairfax]
Location/Venue:
NVAR Fairfax
8407 Pennell Street
Fairfax, VA 22031
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9:00AM: The Art of the Ask: What You Say (and Don't Say) Wins the Deal
The session will focus on the role communication plays throughout the negotiation process, using real-world scenarios to explore topics such as comparing multiple offers, adapting to different negotiation styles, escalation clauses, buyer “love letters,” and negotiating home inspection repairs. The goal is to give attendees practical strategies they can use when advising buyers and sellers through challenging negotiations.
11:30 AM (Morning Session) Reaching the Millions Under $1M
(local government panel, Speaker Information coming soon!)
This session focuses on the moderate-income households caught between qualifying for assistance and affording ever-increasing market-rate homes. Panelists highlight what's new and working in down payment assistance, workforce homeownership programs, and first-time buyer savings tools available in their respective local jurisdictions. Here Realtors® will discover how to reach the millions purchasing homes under $1M.
12:30PM Lunch
12:45PM NVAR Housing Framework Session - Josh Veverka
Northern Virginia needs more housing, but what will it take to build it? Explore the NOVA Housing Supply Framework, a regionally unified strategy from NVAR, the Northern Virginia Chamber, and NVBIA designed to increase housing supply, improve affordability, and strengthen Northern Virginia’s economic competitiveness. This 30-minute session will unpack the Framework’s three objectives and 10 policy strategies, from expanding housing types and streamlining approvals to embracing new building technologies and market-driven approaches, while examining what local action, or inaction, could mean for the future of housing in our region.
1:15PM (Afternoon Session) Closing the Gap: Creative Financing for Today's Market
(Speaker information coming soon!)
In today’s challenging housing market, homeownership can feel out of reach for many buyers—but valuable resources and financing solutions exist to help bridge the gap. Join this panel for an informative and practical program designed to equip Realtors® with the knowledge they need to better serve buyers navigating affordability challenges.
Key Takeaways (What you are hoping to accomplish from the event):
- First session to share with members alternate ways of communicating a valuable offer
- Bring increased awareness to Realtors on the plethora of housing assistance programs out there so that they can educate their clients and bridge the homeownership gap.
- Direct Realtors to practical financing assistance resources for homebuyers.
- Educate Realtors on the Advocacy efforts of the Association and inform them of the Housing Framework.