Impact

• 3.1 Establish the Association and its members as trusted industry and media spokespersons

       3.1.1 Expand media relations to ensure the Association and its members are influencers and leaders at all levels
  
       3.1.2 Identify opportunities for the Association and its members to actively engage and represent at industry events
  
      3.1.3 Position REALTORS® as the most professional and integral source to consumers for their real estate needs

• 3.2 Engage in the community and advocate for Realtors®, consumers, the industry and housing for all

       3.2.1 Identify and implement more creative ways to achieve RPAC fundraising goals
  
       3.2.2 Create impactful opportunities for member interaction with local, state, and federal officials
  
       3.2.3 Explore / implement opportunities to strengthen industry diversity, equity, inclusion, fair and affordable housing

• 3.3 Collaborate and partner strategically to increase our impact

       3.3.1 Develop and participate in regional and national coalitions and partnerships on key issues facing the industry
  
       3.3.2 Connect members to regional, national and global economic growth and investment opportunities
  
       3.3.3 Partner strategically with regional, state, national and international organizations to benefit members