Having a formal business plan is an essential step when launching your real estate brokerage. Not only is it (oftentimes) required to secure financing from most reputable banks, but it allows you the opportunity to think ahead on milestones you’d like to achieve as you grow your business from the ground up.

A business plan allows you the chance to structure the procedures and strategies you plan on taking in an organized manner, giving you a “road map” to follow every step of the way. By taking the time to write a business plan, you will have a better idea in planning your budget and how and where you will place your marketing dollars.

Creating this document doesn’t have to be a complicated process. Join Donna A. Baker, CRS ABR SFR CDPE, Broker/Owner of At Home Real Estate Group, as she takes you through the steps in creating a dynamic and practical Business Plan for your Real Estate Brokerage. 

About the presenter: Donna A. Baker, CRS ABR SFR CDPE is a contributor for Fit Small Business’ Real Estate section and the Broker~Owner of At Home Real Estate Group selling real estate for 21 years in Tracey,CA. Her memberships include National Association of Realtors, California Association of Realtors, Certified Residential Specialists, Central Valley Association of Realtors, Accredited Buyer's Representative, Certified Distressed Property Expert®, and Short Sales and Foreclosure Resource. Donna teaches monthly at the Central Valley Association of Realtors® and serves as the Secretary for the Tracy Real Estate Marketing Council and as a Board member for the McHenry House a local rehab shelter.